Font

3/9

Black Out. That is what Reeves and I decided on naming our film opening. We decided on this title because the character Dan passes out at the party. Another reason we chose this title is because at the end of the film opening the serial killer shuts down the lights and proceeds to harm Dan while he is screaming in the dark. Therefore, the title "Black Out" has a significant meaning in our film. 

Yes, a font should try to grab the attention of the audience, but it should also set a tone for the film that will help convey a message. For example, the movie "IT" has sharp angular red lettering that looks aggressive. This type of lettering creates a feeling of danger and insecurity in the audience. Another example is the film "The Shining", even though its lettering is simple, it is still impactful. It was a bright yellow background that makes the black text stand out. Moreover, the color yellow implies danger and caution to the audience. Therefore color in a title is another aspect that helps convey a message and set a tone.

After gathering all this information I have decided on having the color of the text Black Out as black. This color makes the most sense for my film because of its dark plot. I was thinking about making it red because there is a lot of murdering in the film but I feel like red doesn’t fit in the title since the title literally has the word black. Another reason I changed red to black is because the serial killer kills his victims in the dark like at the end of my opening film therefore we never see the color red due to the person being in the dark.